The new Kia Picanto, when its world premiere at the Geneva Motor Show 2011, is a renovated and redesigned stand-out style of a complete re-position as one of the vehicles more competitive worldwide, "City Car" segment.
When you show that to convey a sense of stability and maturity, the powerful new engines and reduce CO2 emissions by 90 g / km, a high specification and security features, Kia Picanto offered for the first time the possibility to choose the kind of five-door body and 3 doors.
"The new Kia Picanto is a small car, an adult," said Lee Nam-soon, Director of Overseas Marketing, Kia Motors Corporation. "It 'a perfect machine, so a high quality package, which offers numerous special functions, and reduce the number of choices, which raises a fundamental understanding of the patterns of the segment to the next level.
"We expect global demand for cars in a segment to be in the region of 2.4 million units per year over the next six years and we are confident that the new Picanto will allow us to capture a greater share of this market," says Lee.
"The first generation of Kia Picanto marked our debut in the segment A in 2004 and continued to more than 1.1 million copies sold worldwide over the next seven years, with sales in the UK for a total of 77 810. I'm sure that this new little Kia will become even more popular than the current vehicle, "concluded Mr. Lee.
UK consumers benefit from the next generation of Kia Picanto has reduced CO2 emissions, fuel economy and cost of ownership, when the model goes on sale in 2011.
More space and more style
Kia Picanto is the latest to join an exciting and stylish Kia family. Kia has taken a bold new step in the latest version of its smallest model. Nature of the automobile has changed, "cute" and "female" mature and beautiful, to turn the heads of the High Street, with its beautiful, sexy and dynamic design language proportions. With a greater sense of stability and strength, emphasizing the muscular wheel arches and a large set of alloy wheels.
The front of the Kia Picanto expresses the same force and refinement say that their older siblings, Sportage and Come and share with them the network of "tiger nose", the same firm. Kia Picanto days lights focus the high level of design sophistication and high technology.
Looking back, the design theme of the new Kia Picanto focuses on modernity, with its large rear tail lights framed in the unique graph with the support of a strong proactive defense.
3-door model, with its unique treatment of the C-pillars, bumpers and grill, offers exciting outdoor theme extends Kia Picanto appeal to a wider audience when it goes on sale by 2011.
Graphic composition of the 3-page front door Kia Picanto is subtly molded to improve the sporting qualities of the vehicle. The term is more aggressive, the message is more alive - this car is looking for action! Also behind the visor insert contrasting highlights the width of the car and force. Everything is polished to create a car with a completely different character of the 5-door.
Although more elegant, the new Kia Picanto 3.6 meter will also be a very practical machine. Outside, the entire length of the vehicle increased by 60 mm and the wheelbase has increased by 15 mm. These increases, and some clever interior packaging, have been improved interiors for people (in the front legroom is up to 36 mm) and the luggage capacity increased by 27% to 200 liters.
Attention to detail of the exterior design has improved the aerodynamics of the new Kia Picanto, reducing its sales fell just 0.31 Cd - better than most of the A-segment cars.
Projection-style headlamps and LED tail lights are available with a choice of steel or alloy wheels up to 15 inches - bring added sophistication to the exterior appearance.
Kia expects the new 3-door model to account for about 30% of Kia Picanto for sale. The sporty 3-door will be key in driving sales "conquest" of new groups of younger consumers.
Increase comfort 'big car' milestone
Manufactured exclusively for Seosan Kia factory in Korea, Kia Picanto new found maturity is reflected in the décor that sets a new benchmark for point-in-class choice of materials and cutting, the new Kia Picanto presented to the United Kingdom a wide range of six exterior colors.
New Picanto sophisticated interiors will offer buyers a lot of features 'big car' comfort and convenience features - many of them mounted for the first time in a car in this segment.
Interior design is the same functionality as elegant as the external control of large organized in an attractive layout and easy to use that emphasizes the width of the space and decor. Thick steering wheel frame and the two talked about signing Kia "three cylinder" instrument of a clear and precise, reflecting the consistency of a new design philosophy for Kia to use the entire product line-up.
Other new features include the Smart Key entry and engine start / stop button, AUX, iPod and USB RDS radio CD player with MP3 compatibility, Bluetooth ® hands-free voice recognition, heated front seats and a Stop and Go smart, which is promote fuel economy.